Articles - Involvation

Does Your Supply Chain Training Contain An Active Transfer Ingredient (ATI)?

Written by Stefan Hoogervorst | October 15, 2025 8:51:44 AM Z

Imagine your supply chain training programs as carefully manufactured medicines. Just as pharmaceuticals depend on an Active Pharmaceutical Ingredient (API) to achieve their therapeutic effect, your training programs rely on an essential component we call the Active Transfer Ingredient (ATI).

Without ATI, training efforts often fall short, limiting their ability to deliver genuine business impact.

Understanding The Power of the Active Transfer Ingredient (ATI)

 

In pharmaceuticals, the Active Pharmaceutical Ingredient (API) is crucial—it delivers the intended health benefit clearly and effectively. The same principle applies to your training programs. For your supply chain training to truly make a difference, two critical factors must be present:

  1. Clarity of desired impact: precisely define the business impact you aim to achieve.

  2. Integration of the Active Transfer Ingredient: ensure your training actively facilitates the transfer of learnings into practical business outcomes.

Why Business Impact is Your Starting Point

Often, companies struggle to articulate clear business impact for training programs. General goals such as "better understanding of the supply chain," or "increased cross-functional collaboration" are valuable, but they remain incomplete. They represent stepping stones—not ultimate goals. True business impact means measurable improvements such as enhanced customer service, lower supply chain costs or optimized working capital.

 

Our experience at The Value Chain Academy shows that clearly defining your targeted business impact is critical. We help you pinpoint exactly what success looks like for your organization.

 

No ATI, No Impact!

Even with a clearly defined impact, without an Active Transfer Ingredient (ATI)—without explicitly integrating active transfer components into your training—learning often stays in the training environment. Knowledge doesn't automatically transition into actionable results, leaving immense potential untapped.

An active transfer ingredient ensures that participants don't just learn—they apply. And applying leads to more learning, creating a continuous learning process beyond the training environment.

Our proven approach of The Value Chain Academy explicitly embeds transfer mechanisms within your training design, translating insights directly into tangible improvements in your business environment.

Ready to Achieve Real Business Impact?

 

Curious how Active Transfer Ingredients (ATI) can unlock substantial results for your organization? Let’s explore our proven methodology together.

Reach out to Stefan Hoogervorst today and discover how our Active Transfer Ingredients can transform your supply chain training into lasting business impact.